Outline
Outline
The Digital Communications Stream provides you with an opportunity to learn some of the key aspects of the human dimensions of the Internet: how people network, collaborate, and share information through digital and social media and design. Depending on choice of units, you will develop skills in one or more of: creating, maintaining and managing online communications for personal and commercial interactions, as well as gaining knowledge of the social and cultural contexts within which those interactions occur. The approach is interdisciplinary: you develop skills in websites, public communication, social network management, collaboration via virtual organisations, and web media production. At the same time you will understand the political, economic and social changes associated with the Internet. By taking this course, you will add to your existing qualification a basic level knowledge and skills needed for you to become an astute, engaged professional communicator via the Internet.
What you'll learn
- understand the discipline of Digital Communications, its theoretical underpinnings, ways of thinking and professional or creative approaches; understand and apply established knowledge, principles, and professional or creative practices in chosen aspects of the Arts
- apply logical and rational processes to analyse the components of a subject or project and engage critically with the subject matter to respond creatively within a selected communication paradigm
- determine what information is needed and where it might be found using appropriate technologies; make valid judgements and synthesise information from a range of sources and apply best practice in developing a professional or creative work in response to a particular situation
- understand and apply a range of learning strategies; take responsibility for one's own learning and development; think globally and consider issues from a variety of perspectives and apply relevant international standards, tools and practices to one’s professional or creative practice
- acknowledge the interrelationship between local, national, and global perspectives and the impact of these on the Arts: recognise individual human rights, and appreciate the importance of cultural diversity and the sensitivities which may be created when engaging with and representing issues pertaining to ethnic and community groups
- demonstrate professional behaviour and standards and work collaboratively to apply them in all aspects of creative practice and production-related activities