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MDDU-NETCM

Digital and Social Media

Undergraduate double degree major

Explore the human side of the internet and graduate ready for roles in digital and social media strategy.

Course outline
  • Qualification
    Digital and Social Media Double Degree Major (BA/BCom)
  • Credit

    Credit

    400
Course outline

Check the application deadline for the parent course

Course outline

Outline

Outline

It's almost impossible to participate in society today without using digital and social media. This course explores the social, cultural and political impacts of the internet, including the significance of social media.

You will learn the fundamentals of online communications and explore digital innovations, such as artificial intelligence. You'll understand how the internet is changing political systems and reshaping cultures, societies and economies, and how you can navigate these changes effectively.

You'll build practical and advanced skills in creating, maintaining and managing online communications across web media, publishing and presence, online collaboration, and virtual community development and management.

Upon graduating, you’ll be career-ready for diverse roles in digital and social media and strategy. 

How this course will make you industry ready

Our graduates find work in web design and development, marketing, communications, the media industry and with independent online businesses. Due to the open structure of the course, you can acquire the skills and knowledge you want, depending on your current employment or personal interests.

Our graduates are well-positioned to undertake management, operational and policy work concerning the internet, and base their professional practice in a deeper understanding of the profound societal changes caused by digital and social media.

What jobs can the Digital and Social Media course lead to?

Careers

  • Online content creator
  • Web designer / developer
  • Social media coordinator
  • Web communications manager
  • Digital producer / strategist
  • Data business analyst

Industries

  • Media and communications
  • Stakeholder engagement
  • Advertising
  • Marketing

What you'll learn

  • understand and apply key concepts of Internet Studies and apply transdisciplinary thinking to the application and creation of ideas concerning networked technologies of information and communication
  • think critically, creatively and reflectively so as to imagine, design, use and critique networked technologies of information and communication
  • conduct appropriate scholarly and professional research to find, access, organise, evaluate and synthesise information through a variety of media and apply that information to the construction of knowledge
  • communicate and facilitate communication through a variety of media, for different purposes, and for different audiences
  • use the Internet and related networked technologies of information and communication with an understanding of the complex interaction of political, cultural, and economic forces that constitutes technology as social
  • further develop skills and knowledge through self-directed learning
  • understand the complex interplay of local, national and global factors that influence and are expressed through the Internet and networked technologies of information and communication
  • recognise and value cultural difference and understand its significance in relation to network technologies and their use in society for communication and information
  • act ethically and responsibly to use, sustain and expand the social, business and cultural networks that exist via the Internet, when working independently and in teams

Why study Digital and Social Media

Transferable skills

Humanities courses teach transferable skills for international careers. 

Five star

Five star rating for overall experience, skills development, learning resources, teaching quality, learner engagement and starting salary.

(Good Universities Guide 2021)

Specialist pathways

This major can be taken as part of a double degree.

Credit for recognised learning (CRL)

Use your experience to get credit towards your degree

Finish your course sooner with credit for your previous study or work experience.

Fees and charges

Please view the Bachelor of Arts, Bachelor of Commerce degree for indicative fees.

Looking for more detail on the course structure?

View course structure

How to apply

Please review information on how to apply for the campus of your choice

Apply now
  • The offering information on this website applies only to future students. Current students should refer to faculty handbooks for current or past course information.

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  • Curtin course code: MDDU-NETCM
  • Last updated on: 12 November 2024

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Apply for Digital and Social Media Double Degree Major (BA/BCom)